Game publishers and developers have spent a great deal of time dreaming up bizarre ways to get people to vote for their games on Steam's crowdsourcing Greenlight program, but this might be the grossest.
In a bizarre, misguided attempt to get people to vote for their game Edge of Space, publisher Reverb Publishing is promising to donate $5,000 to the Humane Society, an animal protection group.
If Edge of Space doesn't get approved by October 15, Reverb won't donate the money. And... well, I'll let them explain what happens then. Here's the press release we got today (emphasis mine):
Reverb Publishing and HandyMan Studios' upcoming terraforming space-adventure, Edge of Space, recently broke the top 50 on Steam's Greenlight project, but the game needs help getting the final push to the top 10 and approval. In honor of one of the many bizarre characters players will meet in the game, an armored space cat, Reverb Publishing is issuing a pledge to donate money to the Humane Society if the game sees approval on Steam.
If Edge of Space is approved by October 15, 2012 through Greenlight, Reverb Publishing will donate $5000 to the Humane Society, which will go towards providing necessary care and safety to homeless cats. However, if the game doesn't get approval, that money will disappear, like a puff of smoke in the uncaring wind, leaving poor kitties to survive in the harsh elements, be placed in harm's way and possibly scheduled for euthanasia. The challenge is out there, and for a simple "yes" vote on Steam's Greenlight consumers can actively take a role in saving the lives of kitties. So, do your part, save some cats, and see a great space sandbox adventure get onto Steam's platform. It's a win-win!
So does that make you want to vote for their game?