Hello Kitty, What the Hell Did You Do to Sonic the Hedgehog?

Skinned him alive, I guess! Sega and Sanrio are teaming up for for some Kitty-related goodies. First up, this Sonic x Hello Kitty plush toy, which will be available at Sega arcades and amusement centers in Japan.

セガとサンリオのタッグが実現。コラボ第1弾アイテムとして「SONIC×HELLO KITTY スーパージャンボぬいぐるみ」が登場 [4Gamer]

Hello Kitty, What the Hell Did You Do to Sonic the Hedgehog?