A few days after the emails first went out, Ubisoft has responded to its accidental leak of around 500 fans' email addresses with...another email.
While a "sorry" might have been appreciated, all users received was a short message that read:
Ubisoft takes privacy matters seriously. Recently we discovered some users' email addresses were gathered without following proper privacy guidelines and procedures. As a precaution, we are removing your email from our marketing database.
If you'd like to continue to receive updates and news on Watchdogs, update your Uplay account by clicking here.
The Ubisoft Team
Saying your email address had been "gathered without following proper privacy guidelines and procedures" sure sounds nicer than "we accidentally sent your email address to thousands of complete strangers".