The study reports that over 40 percent of young Chinese internet users come in contact with sexually charged material while online through websites using sex to promote things, to seeing explicit images on message boards. This study is very interesting in that it shows China's ban on "vulgar marketing in online games" as being ineffective.
The study points out that of the young people surveyed, 38.7 percent say that they have come into contact with sexual material through game advertisements and promotional material. On top of that 42.1 percent of the youths believe that there is too much "filth" online. Breaking down the genders, 34 percent of Chinese male youths say that that they actively seek out adult material while 9.1 percent of female youth say they do.
Interestingly enough the study actually bothered to ask the youths what they thought about the state of their internets in relation of sexually charged material. According to the study, 71.6 percent of all surveyed said that they found being bombarded with pictures of sexually charged advertising had little or no effect on them.
Another fabulous thing that the researchers did was that they didn't condemn video games or sexually charged material. Instead they recommended that the government strengthen sexual education courses to better educate young people.