If you'd like a free insane costume for the Heavy in Team Fortress 2, you have about two days to pick it up. It also helps if you want Saints Row: The Third on PC, as that's what you have to preorder to grab it.
The game, which is $49.99 comes with three pieces of flair: "The Mark of the Saint," or a shiny badge that any class may wear; then the "Apoco-Fists" and "The Cold War Luchador," which are Heavy-only. (Seen above). All this stuff is based on the Luchadores gang from Saints Row: The Third who are themselves rather robust individuals.
History Comes Alive! [Team Fortess Blog]