This Week in the Business: "Itching for a while."S

What's happened in the business of video games this past week...

QUOTE | "Wouldn't want to trade hands." - Xbox COO Dennis Durkin talks about Microsoft's position in relation to Sony's and Nintendo's. Referring to the PS Vita, he expresses his belief that launching a portable into a red ocean market is not a good idea.

QUOTE | "Why they're f***ing awesome." - Gears designer Cliff Bleszinski professes his love for Red Dead Redemption, L.A. Noire and aspires to one day make a Rockstar-like game.

STAT | $29 billion – DFC Intelligence's latest report forecasts massive growth in the online games market, which is expected to nearly double from $15.7 billion in 2010 to $29 billion in 2016.

QUOTE | "The real Infinity Ward." - Activision Publishing boss Eric Hirshberg says "a lot" of Modern Warfare 2 members are working on Modern Warfare 3 and pledges that it's still an "unbelievably talented" Infinity Ward.

QUOTE | "Threats against my family." - Former Duke Nukem PR man Jim Redner talks about blacklisting, his offending tweet and how surprised he was to receive threats.

QUOTE | "Better and stronger than ever." - SCEA SVP Phil Rosenberg's assessment of Sony and PlayStation in the wake of the PSN breach, noting that consumers have been very supportive.

QUOTE | "Itching for a while." - Epic design director Cliff Bleszinski loves Gears of War, but he very much would like to create some new IP as well.

TWIST | Gamers complain that the industry has become completely overrun with shooters and sequels to shooters all the year round, and yet continue to faithfully buy them – perhaps they have only themselves to blame?

QUOTE | "I don't feel Activision gets credit." - Activision Publishing CEO Eric Hirshberg defends his company's product slate and the big investments that Activision is making in other IPs besides Call of Duty and WoW.

STAT | Number one – EEDAR's newest retail buyer report reveals that Xbox 360 was the top platform in terms of purchase intent during E3 week, and Microsoft's press conference was the most watched despite Nintendo's Wii U unveiling.

QUOTE | "Apple will be the games industry." - Former Sony Worldwide studios boss Phil Harrison breaks out the crystal ball to predict the future of gaming, which he believes Apple will dominate.

This Week In the Business courtesy of IndustryGamers.com

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