For a Nintendo gaming machine, the 3DS is a tough sell! Mostly because it's almost impossible to convey the 3D effects on a TV set or computer monitor.

So it's with a very mild round of applause that we greet this, the official American launch commercial for Nintendo's latest handheld. While it's far from stellar, it's also far superior to tragic clips we've seen in regions like Japan and Europe.

It shows the 3D, it has Street Fighter, and forsakes lifeless models for an excitable guy with a beard. Well played, everyone involved!