About 5.6 million people bought copies of Call of Duty: Black Ops in North America and the United Kingdom on Tuesday, when the game went on sale.
That makes it the largest entertainment launch in history. And Black Ops is not just a popular game. It's a very popular game. More popular than Modern Warfare 2 was one year ago, its creators said today.
Activision executive Thomas Tippl told an audience of investors in New York that Black Ops has sold $360 million worth of copies in its first 24 hours of release in North America and the U.K. this week, compared to $310 million in the first day of release for Modern Warfare 2 a year ago. Modern Warfare 2 sold a mere 4.7 million copies.