According to Sony Ericsson, the new pinball game on its Facebook page is perfect for the social networking site because pinball has also been a social game.
A visit to the Sony Ericsson page on Facebook reveals a new "Pinball" tab at the top of the page. Clicking on it brings you to a simple little pinball video game, complete with leaderboards where you can compete with your friends for the high score, because "pinball has always been to get your name to appear on the leader board and to knock your friends down the list."
It's an entertaining diversion, but perfect for Facebook?
I'd say that pinball has always been a social game because not too many people have the room or inclination to house a pinball game in their own home. Having your name in lights is all well and good, but I get the feeling that many pinball fans like myself are far beyond caring whether our initials are up on the backboard in lights. For me it's always been about beating the board, not beating other people.
Still, the Emusicon Pinball app is enjoyable enough, delivering a quick pinball fix in minutes. If anything, that makes it perfect for Facebook.