Almost lost amid the CCP booth loaded up with free kegs of beer, the PS3 Move set-up and Nintendo was the tiny Zombrex booth packed with faux syringes and a shotgun behind glass.

If you're willing to submit to a bit of manhandling, and a fake shoulder injection, you can land yourself a neato Zombie survival poster, home-administered Zombrex syringe pen and a little Zombrex bandage.