A tipster taking a marketing survey was asked to judge four potential covers for next year's MLB 2K10. The Tampa Bay Rays' third baseman Evan Longoria is on all of them.
In that image you can see the four different designs survey takers were asked to consider. All have the 2K Sports 10th Anniversary branding which has graced the boxes of NHL 2K10 and NBA 2K10. This tipster sent us other screenshots - including one of the NDA (which of course the tipster broke by sending this) so I'm inclined to believe this is real.
Update: Another reader points out that the top two boxcover examples appear to be taken from Longoria's appearance on the cover of the May 18 edition of ESPN the Magazine. Based on additional screenshots and other information we have, I still believe this is a real survey, even if the top two examples are not original box art. As I wrote earlier, it's not confirmation of the official cover athlete or the box's final design. But asking survey takers how the box cover makes them feel about purchasing the game is a strong indication 2K Sports has settled on its man.
Second Update: The company responsible for administering this survey for 2K Sports complained to Kotaku and Gawker Media about this leak, and asked that the post be taken down. While we respectfully decline, we view such communication as confirmation that the survey and its subject are real.
Longoria is a two-time all star in as many seasons in the league and was the 2008 rookie of the year on a
Devil (whoopsie!) Rays team that won the American League pennant. He just picked up his first Gold Glove.