Scribblenauts brings the ability to turn nearly any word you can write into a cute world of scribbles, but no nauts. But maybe that's not enough to convince to buy the game for your DS.

Fortunately, 5th Cell creative director Jeremiah Slackza is here to do the hard sale, explaining how the game came about and why it is for everyone.

Scribblenauts Exclusive Developer Video Diary [Game Videos]