Americans Still Buying Wii Fit At Alarming Rates

As Nintendo president Satoru Iwata already revealed last week, Wii owners in the United States are still buying Wii Fit as fast as their chubby little frames will allow, moving at near holiday sales rates.

The fitness software racked up 777,000 sales in January, a 22% drop from its December rate.

Wii Fit's impressive sales were followed by NPD software chart top ten regulars Wii Play and Mario Kart Wii, with Valve's Left 4 Dead landing appropriately in fourth place. The top ten was packed with nothing but titles for Microsoft and Nintendo hardware, with long-running bestsellers Mario Kart DS and New Super Mario Bros. continuing to sell at amazing rates.

01. Wii Fit (Wii) - 777,000
02. Wii Play (Wii) - 415,000
03. Mario Kart (Wii) - 292,000
04. Left 4 Dead (Xbox 360) - 243,000
05. Call of Duty: World at War (Xbox 360) - 243,000
06. Skate 2 (Xbox 360) - 199,000
07. Guitar Hero World Tour (Wii) - 155,000
08. New Super Mario Bros. (DS) - 135,000
09. Mario Kart DS (DS) - 132,000
10. Lord of the Rings: Conquest (Xbox 360) - 113,000

All said, Americans spent more than $676 million on video game software in January, up 10% over the previous January.

"Only two of the top 10 games this month were new releases," NPD analyst Anita Frazier points out. "The continued strength of games that have been in the market for some time clues us into just how many new consumers are coming into the industry. This broadening of the audience for gaming will help buoy the industry through these tough economic times, provided they have enough compelling content to keep them interested."