Like Left 4 Dead, whose physical copies EA published, and which went on to sell 1.8 million copies. Or Rock Band 2, which sold 1.9 million units despite it's stupid, staggered release schedule (this data is until December 31, with the popular Wii version having only just come out).
The even riskier propositions - EA's wholly-original IP - did OK as well. They're hardly what you'd call a raging success, but both Mirror's Edge and Dead Space managed to sell over a million copies each.
For reference, EA's top-selling title for the quarter was FIFA 09, which moved an astonishing 7.8 million copies. Or more than those other four games combined.