As advertised, the WiiWare service has begun launching across PAL territories today. Upon firing up my Wii this morning, I was able to get WiiWare up and running, browse the six available launch titles (full list after the jump), then see something a little unexpected. There was a demo! Yes, a demo for Dr Mario. Oh, don't get so excited. You see, while the demo's free, you can only play it if you've got the friend code of somebody who's already paid full price for the game. Making it almost completely useless! Note to Nintendo: I know you're new to this, but that's not how you do demos.
As for the launch lineup, while original reports had the service launching with eight titles across the PAL regions, the Australian launch only features six games, though that's no indication the European launch won't have all eight. The games on the Australian WiiWare store today are: