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Sony Computer Entertainment of Europe hasn't decided to hook it's marketing wagon to a more reliable star, as its American counterpart has recently done. It's quite delighted to continue with creep-tastic imagery and poodle-enhancing analogies established by the This Is Living campaign. Games don't sell systems! Certainly not like lithe acrobats in vinyl pants do.
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Kotaku 
Nov 15, 2007 4:20 PM
5,137
