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Yesterday was pretty traumatic. Microsoft's Peter Moore is no longer Microsoft's. He's moved onto Electronic Arts, leaving a gianormous charismatic hole in the Xbox division's front office. Some dude is replacing Moore. Not sure who or what this dude is, but following in Moore's footsteps will be hard. Just look at Moore's gaming cred: he previously worked on the Dreamcast for SEGA and later got tattoos for Microsoft. That's bad ass. Sure, the new dude's got a track record, but how can he top that? Impossible!
Which is why I am starting an entirely inappropriate internet campaign: bring back J. When the Xbox originally launched, the then chubby exec was everywhere. Jallard got thinner, cooler and more eXtreme as the Xbox 360 launch drew near, and then POOF, he was gone — off to work on the Zune or something. Right now, he's probably holed up, working on Microsoft's answer to the iPhone. A waste! We don't want a Microsoft iPhone. We want J saying stuff about the Xbox 360, riding mountain bikes and being eXtreme. Sure, Allard might be a phony or whatever, but he's quotable and wears hoodies! Best of all, we've actually creeped him out. Think we'll be able to creep out Moore's replacement? Ha! J's the Prodigal Son, Microsoft, and it's about friggin' time he came home.
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