The Blu-ray Disc Association was no doubt pleased to announce that in less than a year, sales of Blu-ray discs have hit the one million mark in under a year. Last month alone they took over 70 percent of the market for next generation, high definition DVD sales.

To put this in perspective, Pirates of the Caribbean: Dead Man's Chest sold 15 million copies in the US during the first week of release alone. When the Matrix was released on DVD in the earlier days of the format, it sold 3 million copies by the year 2000.

I'd say the PS3 has a lot to do with the number difference. With little actual gaming to do in the first several months of life, Blu-ray was the only thing I could use to justify the purchase. I picked up Casino Royale, The Prestige, A Knight's Tale (shut it) and just yesterday ordered Planet Earth on Blu-ray. If I had no PS3, I wouldn't have happily gone with DVD, but since it's there...

"Might as well," should never be the primary selling point for a video format. But hey, happy one million Blu-ray! Michael Fahey

Blu-ray sales reach 1 million milestone

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