Nintendo today announced that they are going to be an "anchor exhibitor" for IDG World's Entertainment for All Expo slated to hit the Los Angeles Convention Center this October.

Unlike E3 and many other industry events, this one is open to the public.

"The E for All Expo supports Nintendo's mission to reach as many types of consumers as possible to expand the world of video games to new audiences," says George Harrison, Nintendo of America's senior vice president of marketing and corporate communications. "Our Wii and Nintendo DS systems are all about gaming for the masses, and the E for All Expo will give consumers a chance to try out the hottest new Nintendo video games." "Nintendo's early involvement in E for All demonstrates the importance of a broad consumer-focused event for this industry," says Mary Dolaher, executive vice president of IDG World Expo. "E for All has been shaped from the ground up with all gamers in mind, and Nintendo has proven its commitment to embracing the spectrum of gamers, as we've seen with their launch of the Wii. In addition to being our flagship exhibitor, Nintendo of America Executive Vice President of Operations Don James has agreed to serve on our Exhibitor Advisory Board. I couldn't ask for a more universally respected colleague in this new venture."

Sounds like E or All is building up a little steam. Still not sure if it's worth covering though. What do you think? Brian Crecente

E for All Expo

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