One of the more exciting games shown at E3 2006, one that seemed to jolt the gathered audience to consciousness after Kaz Hirai's hypnotist act, was Naughty Dog's jungle runner that showed up without a proper name. Now, thanks to the trademark hounds at NeoGAF, we can start calling it Uncharted: Drake's Fortune. Awkward? Yes, but better than "Untitled Naughty Dog Game."

Little in the way of details were revealed for Uncharted since May of last year, but we know it features a baseball-jersey clad protagonist who looks more "I'm a Mac" than "I'm a PC" running through the jungle, one rich with foliage and bloom lighting. The trailer for the game promises great animation, awesome platforming, and a dash of stealth. The newly revealed name hints at a quest to reclaim Sir Francis Drake's lost silver fortune from a Caribbean island.

Other fun trademarks uncovered by user gofreak were the EyeToy for PLAYSTATION 3 (aka "EYE3") logo and a mysterious registration and logo for "beats." which looks to be an SCEE submission for distributing music and videos over a network. Michael McWhertor

Sony trademark snooping (ND's game..?) [NeoGAF]

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