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Just becasue it says "It's in the game," doesn't mean it's in your home. EA warned back in December that it's quarterlies for the holiday quarter would be sagging, total revenue for the quarter dropped 11%, while net income sagged to 31%. Part of this is because of consumers pinching their pennies to grab Microsoft's Xbox 360 instead of buying games for "old" consoles.
Electronic Arts Earnings Drop 31 Percent [The Mercury News]
