Philips Electronics hopes to sell devices that simulate virtual environments while you're playing a game, according to the Dow Jones Newswires. Playing a snowboarding game? The company's amBX system will blow a cool breeze toward you. Getting blown apart by a grenade on-screen? Feel a blast of hot air coming out of the amBX. It's Philips way of trying to get back into the video game market — it failed back in the early 1990s with its CD-i console, which got smacked around badly by the PlayStation.

Philips now only has to convince the console makers to implement amBX.

Philips to Add Videogame Effects [Dow Jones Newswire, via Wall Street Journal (subscription)]
amBX [Official site]

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