A survey over at Screen Digest points to a ripening market for the Games On Demand downloadable service and digital distribution in general.

Games on demand services have existed for many years now — notably Yahoo Games on Demand, Comcast's offering and a new entry, Turner's GameTap.

The reason why none of these services have exploded in usage is because studios are reluctant to license their top-tier games. Why? Because doing so might cannibalize retail sales, which would piss off industry heavyweights like Wal-Mart and Best Buy.

We hope the services do take off. But we doubt the outlook will be as rosy as the report says.

Digitalized Distribution Set to Soar [Games Industry]

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